Sophisticated eMarketing Elements Created for American Healthcare Solutions' New Site

April 07, 2006

In redesigning the web site for American Healthcare Solutions (AHS), Elliance created a number of innovative elements and customized features.

"It's not often that we have our expectations exceeded," said Jan Jennings, President and CEO of American Healthcare Solutions. "Elliance hit the ball high into the upper deck with our new web site."

The site, which went live on March 16, 2006, was built with three unique eMarketing features – a streamlined printing device, an assessment tool and a publication archive – all implemented to improve web site usability.

The inventive printing format enables visitors to print relevant information from a number of different service pages with just one click. The assessment tool provides a quick and accurate method for prospective clients to determine which AHS services match their needs. And, the white paper and publication archive lets visitors locate information on improving healthcare operational systems and management.

AHS has established itself as a company that uses personalized, fresh approaches to solve the business problems faced by today’s hospitals and health systems. To convey this visually, Elliance’s team of new media designers built the site with strong illustrations of key business metaphors. These visuals also added a warm and personal feel to the site.

To evolve as the company grows, several areas of the site were built with a content management system.

To visit the site, go to www.americanhs.com

About Elliance

Elliance is an eMarketing firm specializing in results-driven web site design for mid-sized and enterprise companies. Clients include Maps.com, Black Box, Mellon/Dreyfus, Diebold, Medrad, Carnegie Mellon University, Waterpik Technologies, Readers Digest and many others. During its 12 + years of experience, Cisco, Dell, the eMarketing Association and others have cited Elliance as one of the top innovators in the use of technology to deliver Internet marketing solutions.