Smith International Wins Elliance's eMarketing Survival Sweepstakes

September 22, 2006

After ten weeks of anticipation, Cameron Wallace was named the winner of Elliance's eMarketing Survival Sweepstakes for Marketing Professionals.

Wallace is the marketing manager for Smith International, a Houston-based company that is ranked 390th on Fortune 500's list of the largest companies in America.

As a way to reward one hardworking marketing professional, Elliance, an eMarketing firm, supplied Wallace with a 30 gig video iPod, 100 free ennectMail credits, and a variety of cool prizes all geared toward helping marketers develop an eMarketing strategy, find inspiration for their campaigns, and have fun from on the job.

Wallace plans to use the ennectMail credits to develop a new web-based marketing strategy for Smith International to augment traditional marketing tactics, including print advertising, tradeshows, and sales calls.

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About Smith International

Smith International, Inc. (NYSE: SII) is a leading technology supplier to oil and gas exploration and production companies in every major energy-producing region worldwide. US-based Smith employs approximately 14,700 full-time personnel, with approximately two-thirds of its operations concentrated in markets outside the United States.

About Elliance

Elliance, creator of the revolutionary ennect online marketing toolkit, is an emarketing firm specializing in results-driven web site design and emarketing solutions. Clients include Maps.com, Black Box, Mellon/Dreyfus, Diebold, Medrad, Carnegie Mellon University, Waterpik Technologies, Readers Digest and others. The ennect product suite won Cisco's Growing with Technology Award in 2005 and earned Elliance the distinction of being a finalist for Dell's Excellence in Innovation Award for the innovative use of technology.

Elliance has been recognized by Business 2.0, Inc. Magazine, the eMarketing Association and the Web Marketing Association amongst others for creation of outstanding interactive web experiences and smart search engine strategies. To learn more about Elliance, visit www.elliance.com or call 888-926-6262.

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